Overall I find ammo prices at most gun stores and ranges outrageous. The problem right now is availability. Most gun stores are only selling 1 or 2 boxes of ammo and are limiting it to new gun purchases. Ranges have to rent ammo to stay in business, but with shortages they're having to impose limits, either by rationing or raising prices.
Don't know what the exchange rate is over there but practice 9mm ammo at my range is about $0.50/rnd. Some ranges only allow their ammo in rental guns. A safety issue.