So, they are liquidating a few months into the SECOND bankruptcy in five years. The conservative pundits are all blaming the unions.
I did twenty years at Wonder Bread. Yeah, the last ten was like doing hard time in prison. There is enough blame to go round, management and union alike. Personally, I would place more on Management. Something like 60/40. The unions were plenty greedy for a long, long time. During the first bankruptcy (I quit the company before the wage cuts began), the front line employee's, of which I was one, took a fifteen percent cut, off the top. Plus benefit cuts. Management failed to cut the deadwood and bloat within its own ranks. Nineteen people in management to supervise sixty? Really? Never changed.
Management also failed to adapt to new market conditions vis a vis product and product placement. They got away from the core principles of bread and cake sales.
The Unions, raised dues on the members even as wages fell or were cut. Health insurance (provided by the union) grew more expensive and provided less coverage, even as wages fell or were cut. And still the unions wanted more.
We were paid commission, if it didn't sell, we didn't get paid. Quality collapsed, and prices increased. Sales tanked.
Before blaming any one group in particular, every party should be scrutinized closely.
I'm just glad I got out when I did. I like to think I saw it coming and bailed before the crash. I got a five year head start on the folks too afraid to make the move.