So lets compare with a S&W, since it has been mentioned. S&W 617 MSRP is $940. For a revolver with a beautiful blue finish that S&W can no longer compete with, the price sounds just fine.
And I would bet that someone spending a grand on a .22 handgun is more likely to spend even more on custom grips, so why put high dollar wood on when it can instead be sold at a lower price? You want nicer grips and a higher price? I'm confused... Example: Lots of ARs are being sold without rear sights, as manufacturers know the carry handles will be stuffed in a drawer or traded for a box of ammo and replaced with the latest gee-whiz from MagDaniel RueVeske. This at least has serviceable grips, ugly though you may find them.